DISQUS

dude · 1 month ago

Ummm you and Animal NY got it wrong again. Her name is Leticia Bufoni, and she actually skates. She was shot in skate shoes and the heels were photoshopped in, because you can't actually skate in heels. And it's called a "sequence" not a "time lapse"... Jeez.

ps - "strong enough for a man, ph balanced for a woman"... even i can't forget that tag line.
Matt · 1 month ago

Yeah Jeez. Idiots don't know a fucking sequence compared to a time lapse. Fucking - a.
some guy · 1 month ago

Much better the first time for Division East Skate
Gracias · 1 month ago

Yes. It was much better when it was for a fake client. BBDO takes on a skate shop somewhere in New Jersey? Seriously?
joe jones · 1 month ago

alas, you know division east is a skate shop in jersey ... advertising wins again!!
Julian Kussman · 1 month ago

The fact that this is a real skater helps a little. But if they had any brains they'd show her wearing the clothes she actually skates in. Like a real woman who might actually use Secret (if it's on sale at Target)
andrewptak · 1 month ago

This looks identical to the campaign for San Disk that Chase Jarvis shot in New Zealand a few weeks ago - he used skiers though. Looks like the "Secret's out"!